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Why should the exhibition be made of special dress

来源: 人气: 发布时间:2017/12/26 4:38:59

The size of a company, the show is to provide a good business opportunity. According to a survey of U.S. companies participating in the exhibition, a survey company in the United States pointed out that exhibiting is an efficient marketing method.

    1, low-cost contact customer cooperation companies to reach qualified customers, to participate in the show is the most effective way. According to a study by the Exhibition Research Company, each visitor to a trade show is exposed to an average cost of $ 177, compared with an average cost of $ 295 for contacting a customer over a sales call.

2, high quality and low workload Qualified customers in the trade fair, the successor workload less. According to a survey conducted by the exhibition survey company, an average of only 0.8 calls to the other party can be made after the exhibition reaches a qualified customer. In contrast, the usual typical business sales methods need 3.7 phones to complete. According to another study by the McGraw-Hill Inquiry Fund, 54% of all orders placed with exhibitors by exhibitors due to visit to trade fairs do not require any individual follow-up visits.

    3. Potential Clients Exhibition Survey According to the research conducted by the Company, only 12% of the exhibitors received calls from their sales staff within 12 months prior to the exhibition on the basis of the average number of visitors to an exhibitor booth; 88% were new potential Customers, and fairs also bring high-level visitors to the show. For participating companies' products and services, 49% of visitors at the show are planning to buy those products and services.

    4, the competitive edge of the exhibition for the peer competitors showed their own opportunities. With well-trained booth staff, positive pre-show and exhibition promotions, attractive booth design and rigorous booth follow-up, exhibitors' competitiveness can be radiant. Moreover, the exhibition visitors will also take this opportunity to compare the various exhibitors. Therefore, this is an open opportunity for exhibitors to demonstrate the outstanding features of their products.

    5, save time In three days, the exhibitors reach more potential customers than the sales force in three months to reach more people. Meeting potential clients face-to-face is a quick way to build customer relationships.

   6, most of the show (especially large-scale exhibitions) are usually attracted media attention. Using the media for exposure can be an advantage for exhibitors. Inviting important media reporters to visit the booth is an important task.

     At the exhibition, the booth was the "business card" of the business and was the focal point attracting many trade visitors. The exhibition design is an important part of the exhibitors, the appearance of the design booth to a large extent will affect the success or failure of the exhibition. Exhibitors should, in their own conditions, choose their own booth decoration style. The basic task of the exhibition design is to help exhibitors to achieve the exhibition purpose. Booth size, design, appearance must be perfect, in line with competition standards, in order to enable enterprises to be the first exhibition invincible. So, what exactly should the exhibition booth design achieve? Simply put, it is to make the audience look good, sounds sweet, able to fully mobilize the mood of the audience. Excellent booth design can help and strengthen the participating companies and their products in the market occupied by the position. However, to achieve an effective market expansion, it may be possible to hire experienced booth designers or booth design companies to design, build and perfect after-sales services, which usually start from the design of the company's services until the end of the exhibition , To ensure that the booth to the best state to complete the task. Exhibition engineering is extremely time-sensitive, and only experienced, well-established exhibition and engineering companies are likely to complete the high-intensity construction tasks within a limited time frame.


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